OUR STORY

From idea to reality

Our founders believed they could use data and digital to grow any business in any industry. To test this theory, in 2008, they bought Cleanawater - a water-treatment and manufacturing company turning over $180K p/a.

13x revenue growth

Within 5 years, they’d transformed the business inside and out - creating new systems and processes and monitoring everything using thousands of data points.
They grew the business to $2.5M, giving them the inspiration and know-how to help other small and medium businesses with big ambitions achieve the same results using data, technology, and digital marketing.

Fast forward 10 years, and EngineRoom has helped 100s of businesses grow using the same core tactics and decades of industry knowledge.

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OUR PHILOSOPHY

We love what we do

We're all about helping marketers like you gauge how well you're doing in the digital world. We believe that in today's business landscape, being savvy with your marketing tactics and spend is essential.

Here’s what sets us apart

Clarity

We're upfront and straightforward.

Ownership

You always own your data and accounts, even if we're no longer working together.

Honesty

We'll always be honest about our ability to help you

Transparency

Our pricing is clear, without any hidden costs

OUR COMMITMENT

What truly makes us proud are our enduring relationships with clients

We're not just a service; we're your growth partner. So, when you choose EngineRoom, it's all about your success.

ER about us team grid

OUR TEAM

Meet the EngineRoom team

Adam Laurie

Adam Laurie

Founder & Managing Director
Robert Dalessandro

Robert Dalessandro

Founder & Director
Glen Allpress

Glen Allpress

Founder & Senior Digital Advisor
Ashley Constantine

Ashley Constantine

Finance Manager
Samantha Whitewood

Samantha Whitewood

General Manager of Agency Services
Jill Reid

Jill Reid

SEO Manager
Despina Gavoyannis

Despina Gavoyannis

Content Lead
Claire Bartolozzi

Claire Bartolozzi

Client Engagement Lead
Don Milne

Don Milne

Digital PR Lead
Julian van Kan

Julian van Kan

WebX Lead
Drew Gordon

Drew Gordon

Google Ads Specialist
Kim Norbury

Kim Norbury

Senior UX/UI Designer
Hayley Yager

Hayley Yager

Content Designer
Rohan D'Souza

Rohan D'Souza

SEO Content Producer
Tess Church

Tess Church

SEO Content Producer
Bisma Khan

Bisma Khan

SEO Content Producer
Paulina Tabarini

Paulina Tabarini

Senior Project Manager
Yossi Moss

Yossi Moss

Growth Performance Strategist
Nicholas Clancy

Nicholas Clancy

Chief Technology Officer
Vivian Qin

Vivian Qin

Lead Data Scientist
Julie Phan-Nguyen

Julie Phan-Nguyen

Data Analyst
Noel Hung

Noel Hung

Senior Software Engineer
Ryan Bown

Ryan Bown

Staff Software Engineer
Jack Thompson

Jack Thompson

Brand & Marketing Manager
Neill Myers

Neill Myers

Growth Partnerships Lead
Jessica Bridge

Jessica Bridge

Head of People and Culture
Melissa Podruzny

Melissa Podruzny

Head of Finance
Advisory

Advisory

Advisory
Advisory
We understand your goals and help you achieve them.
Adam Laurie

Adam Laurie

Founder & Managing Director
Adam Laurie
Adam Laurie
Adam’s passion is using digital to grow businesses. He has has successfully used digital to grow multiple businesses.
Robert Dalessandro

Robert Dalessandro

Founder & Director
Robert Dalessandro
Robert Dalessandro
Glen Allpress

Glen Allpress

Founder & Senior Digital Advisor
Glen Allpress
Glen Allpress
Strategy & Creative

Strategy & Creative

Strategy & Creative
Strategy & Creative
We develop the strategies and achieve your objectives.
Samantha Whitewood

Samantha Whitewood

General Manager of Agency Services
Samantha Whitewood
Samantha Whitewood
Sam is an SEO expert with an exceptional track record in the building of both B2B and B2C businesses.
Jill Reid

Jill Reid

SEO Manager
Jill Reid
Jill Reid
Despina Gavoyannis

Despina Gavoyannis

Content Lead
Despina Gavoyannis
Despina Gavoyannis
Despina is a Senior SEO Consultant with 8+ years of experience growing B2B, e-commerce, SaaS, and national brands.
Don Milne

Don Milne

Digital PR Lead
Don Milne
Don Milne
Don creates affiliations between two websites to raise awareness around our client's brand and to improve SEO performance.
Julian van Kan

Julian van Kan

WebX Lead
Julian van Kan
Julian van Kan
Drew Gordon

Drew Gordon

Google Ads Specialist
Drew Gordon
Drew Gordon
Drew is a results driven SEM strategist with a keen interest in unlocking business growth through Google Ads.
Kim Norbury

Kim Norbury

Senior UX/UI Designer
Kim Norbury
Kim Norbury
Hayley Yager

Hayley Yager

Content Designer
Hayley Yager
Hayley Yager
Rohan D'Souza

Rohan D'Souza

SEO Content Producer
Rohan D'Souza
Rohan D'Souza
Tess Church

Tess Church

SEO Content Producer
Tess Church
Tess Church
Tess is a skilled copywriter and editor with over 4 years' experience working within marketing, product and content teams.
Bisma Khan

Bisma Khan

SEO Content Producer
Bisma Khan
Bisma Khan
Paulina Tabarini

Paulina Tabarini

Senior Project Manager
Paulina Tabarini
Paulina Tabarini
Product & Engineering

Product & Engineering

Product & Engineering
Product & Engineering
We develop the platform to help you make better decisions.
Yossi Moss

Yossi Moss

Growth Performance Strategist
Yossi Moss
Yossi Moss
Nicholas Clancy

Nicholas Clancy

Chief Technology Officer
Nicholas Clancy
Nicholas Clancy
Nicholas is an experienced Engineering leader who has a passion for building high-performing teams and great products.
Vivian Qin

Vivian Qin

Lead Data Scientist
Vivian Qin
Vivian Qin
Julie Phan-Nguyen

Julie Phan-Nguyen

Data Analyst
Julie Phan-Nguyen
Julie Phan-Nguyen
Noel Hung

Noel Hung

Senior Software Engineer
Noel Hung
Noel Hung
Ryan Bown

Ryan Bown

Staff Software Engineer
Ryan Bown
Ryan Bown

TESTIMONIALS

Experience the
EngineRoom advantage

With EngineRoom, you can track attribution, increase profitability, scale efficiently and measure direct return on investment. Everything you need to confidently grow your business.

When I first approached EngineRoom, I was just trying to find a reputable company to build a user-friendly website for our company. What I ended up with was a collaborative partnership which restructured the way we do business entirely! EngineRoom has helped me give the company a great digital identity and strong, consistent growth to our web leads, which has improved all aspects of the business.

Josh Denys
Director

Digital marketing is our primary lead generation mechanism to grow our business. EngineRoom understands the business, its challenges and its operations. It’s a far superior service to your regular digital agency experience.

Derya Koch
Director

The team at EngineRoom are great to work with and have been nothing short of brilliant with helping us build our online presence. The team are always on hand with excellent, creative ideas and the end results are simply perfect. It has been and will continue to be a great relationship with EngineRoom as we have found a team who understand what we want and deliver it better than we could have expected.

Melissa Croxford
Managing Director

Let's join forces and accelerate your growth together!

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